Free 5-minute assessment

The Lead-to-Cash Leak Scorecard

For home service businesses doing $400K–$3M. Score 5 areas of your business and see exactly where jobs and margin are slipping away.

15 questions
About 5 minutes
Free

The 5 areas

Five links in the chain. One score each.

Three questions per area, about what’s happening in your business today, not what you plan to fix.

Lead flow

Are enough of the right people calling?

Lead quality

Are the calls worth answering?

Speed and follow-up

Do leads hear back before they call someone else?

Estimate-to-sale conversion

Do your quotes turn into signed jobs?

Owner dependence and profit visibility

Could it run a week without you, and do you know what it made?

Scorecard gauges for owner dependence, profit visibility and follow-up

What you get

Three answers in five minutes

Your score in each area

A 3–15 score for all five areas, so the weak link is obvious at a glance.

Your biggest leak

The one area costing you the most right now, and what it usually means in dollars and jobs.

Your next step

The recommended next step for your stage: Foundations, Growth Partner or Scale.

Start here

Score your business

Answer for how things run today. Nobody sees your answers but me.

About your business

Trade, revenue range, service area, team size, monthly marketing spend, biggest bottleneck.

The 15 questions

Three per area. Rate each from 1 (not true) to 5 (completely true).

Where to send your results

Name, email, phone and consent. Results show on screen right away.

$250 → $31
Cost per lead for a Lake County painting contractor
Feb vs Apr 2026 · tracked in Google Ads / Local Services Ads
103
Local Services leads in one month for a tree service
June 2026 · tracked in Google Ads / Local Services Ads
$13.75
Cost per tracked conversion for a 3-location golf cart dealer
Jun–Jul 2026 · tracked in Google Ads / Local Services Ads
47 → 97
Five-star Google reviews for a tree service
To July 2026 · Google Business Profile

Client results, 2026

Llgp Cta Bg Beacon

Rather skip the quiz and just talk?

Book a free 20-minute call. We’ll walk through the same five areas together.

20 minutes. No pitch deck. If we’re not a fit, I’ll tell you.
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